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Haynes Moves from Markwins to e.l.f.

Newest VP of retail sales has over 15 years’ experience.

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By: TOM BRANNA

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E.l.f. Cosmetics, the beauty brand known for its “affordable luxury” line of products, has appointed Shawn Haynes in a newly-created position as vice president of retail sales. Haynes’ role with e.l.f. (eyes/lips/face) will focus on expanding the brand’s distribution primarily in the US, while also strategizing new ways to strengthen e.l.f’s existing retail partnerships. Haynes joins e.l.f. with over 15 years of experience in the beauty industry, most recently as senior vice president of sal...

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